THE BRAND

Braus is an agency that develops all the visual content of social media – such as filters, photo editing and posts.The company’s name came from the union of the name of two countries: Brazil and Australia. Providing services to both countries and reflecting the lifestyle of both worlds, it brings a creative concept, especially from street art. Braus brings expertise and the best practices of the digital media, it`s a modern, cool and creative company.

SYMBOL

The cities of Melbourne, Sydney and Sao Paulo were inspirations for this project, as they convey the essence of the brand that is inspired by urban art, culture and innovation. 
 
AC / DC Lane (Melbourne)
The walls of its narrow streets works as large canvas for urban artists and gives inspiration for the brand with the colours and arts. 
 
Opera House (Sydney)
The vanguard design is a characteristic that the brand highly appreciate, as it brings the idea of ​​innovation. 
 
Paulista Avenue (Sao Paulo) 
Considered the heart of São Paulo, the street inspires the brand with its youthful cultural verve that mix all the tribes.